How We Doin'? Beer $$ Down 0.4% in Circana YTD; Imports +4%, 25 Share; Domestic Premium Fell Further to 24 Share

Full yr picture won't change much in last 4 weeks, so here's quick look at how beer biz doing in scan data thru almost all of 2024. Total beer $$ sales down 0.4% yr-to-date thru Dec 1 in Circana multi-outlet + convenience, while volume down 2.4%. Imports are over 25...
Read more...

Publishing Info

  • Year: 2024
  • Volume: 26
  • Issue #: 257
  • Issue Date: 12/13/2024