Craft Brand Fams at 12 of Top 20 NA Beer Gainers in Scans; Up 55% to $48 Mil in MULC; Growth from All Kinds of Cos

Non-alc beer is perhaps the healthiest segment in the biz these days. Sales grew 24% to $164.5 mil YTD thru Apr 20 in Circana multi-outlet + convenience data. Gained 0.3 share to 1.3 of total beer $$, marking the 2d largest $$ gain behind only superpremium, which grew 3% and...
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Publishing Info

  • Year: 2025
  • Volume: 16
  • Issue #: 37
  • Issue Date: 05/16/2025