Craft Beer $$ Down 3.4% for 4 Wks Thru Aug 10 in MULC; FMB/Seltzer Losing More Share; Other Segment Swings

Not much changed for craft beer trends in latest scans but handful of other beer segments saw notable swings in different directions while total beer trend improved for 4 wks thru Aug 10 in Circana multi-outlet + convenience data. Craft $$ (excluding non-alc) declined 3.4% with volume down 5.8% for...
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Publishing Info

  • Year: 2025
  • Volume: 16
  • Issue #: 67
  • Issue Date: 08/19/2025