Coors Banquet Re-Ups with Wrangler; Launches Limited "Western Apparel" Clothing Line & Natl Ad

MC's biggest bright-spot brand, Coors Banquet, is taking its collaboration with Wrangler to the next level. Cos are launching the "first-ever co-collection" of "western apparel," dubbed the "Wrangler x Coors Banquet Collection," starting today (Aug 21) on both Coors and Wrangler websites. It'll feature "more than twenty unique...
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Publishing Info

  • Year: 2025
  • Volume: 27
  • Issue #: 173
  • Issue Date: 08/21/2025