Spindrift Spiked has been one of few fast-growing hard seltzers, but Spindrift is shutting it down, Mass-based co revealed on website and social media. Move holds implications for core NA biz, since legally mandated DSD requirement for alc brands had edged co further into that distrib channel, in segment where...
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With Dropping of Spiked Extension, Spindrift Will De-Prioritize DSD; Tho Growing, Hard Seltzer Brought Profitless Prosperity, Sez CEO Burwick
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 170
- Issue Date: 08/21/2025
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Beverage Business INSIGHTS