ABI Launches "First Ever 4 Zero" Non-Alc Beer, Cass Zer0000, in Korea; No Alc, Sugar, Cals or Gluten

It remains unclear whether consumers are even asking, but global megabrewers are tryin' to find out the answer to this budding question: How many zeroes can there be in non-alc beer? While Heineken tests Heineken "Ultimate Zero" with zero alcohol, calories or sugar, AB InBev found a fourth attribute to...
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Publishing Info

  • Year: 2025
  • Volume: 27
  • Issue #: 176
  • Issue Date: 08/25/2025