It remains unclear whether consumers are even asking, but global megabrewers are tryin' to find out the answer to this budding question: How many zeroes can there be in non-alc beer? While Heineken tests Heineken Ultimate Zero with zero alcohol, calories or sugar, A-B InBev has found a fourth attribute...
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Anheuser-Busch InBev Launches 'First Ever 4 Zero' Non-Alc Beer, Cass Zer0000, in Korea; No Alc, Sugar, Cals or Gluten
Publishing Info
- Year: 2025
- Volume: 22
- Issue #: 173
- Issue Date: 08/25/2025
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Beverage Business INSIGHTS