As the official beer sponsor of the College Football Playoff, Modelo "is making its boldest play yet for the sport's most dedicated fans," co shared. Modelo is making "its largest-ever media investment," a 20% increase in spending over last yr. For the 2025-26 season, Modelo "is launching its largest-ever fan...
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Modelo Ramping Up Its College Football Playoff Sponsorship This Season
Publishing Info
- Year: 2025
- Volume: 27
- Issue #: 178
- Issue Date: 08/27/2025
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