Here we go again. Six months after Celsius acquired Alani Nu for $1.8 bil, Pepsi upped its stake in Celsius to 11% for $585 mil and Pepsi system will take over distribution of yet another hot energy drink brand that beer distributors built basically from scratch. Only 3 weeks ago,...
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Beer Distribs Will Lose Alani Nu to Pepsi; Pernod Ricard Adds RBG and Crescent Crown on RTDs in 7 States
Publishing Info
- Year: 2025
- Volume: 27
- Issue #: 180
- Issue Date: 08/29/2025
Newsletter
INSIGHTS Express