Willie Nelson's THC bev line, Willie's Remedy, might have healing powers far beyond what its brand name implies for parent co JuneShine. Willie's has already sold 250K bottles since launching in spring and is operating a run rate of $60 mil in revs in one year, primarily going direct to...
Read more...
Willie's Remedy THC Bevs at $60 Mil Rev Run Rate Goin' DTC; Spends $1-1.75 Mil on Mktg Per Mo
Publishing Info
- Year: 2025
- Volume: 27
- Issue #: 260
- Issue Date: 12/11/2025
Newsletter
INSIGHTS Express