Craft Up $$ +2%, Up 0.2 Share in C-Stores for 4 Wks; But Foodstore Sales Fell 8%, -0.8 Share

Craft is nothing if not consistent in this year's Circana multi-outlet + convenience scans thru 11/30, even if it ain't in the most desirable range. Down 4.7% by dollars and 6.2% by volume for 4 wks, pretty much exactly the same as segment's 12-wk and YTD trends. Yet its trends...
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Publishing Info

  • Year: 2025
  • Volume: 16
  • Issue #: 105
  • Issue Date: 12/12/2025