Beer's still trending down but noticeably improved in recent periods as we near the end of the year. For the last 2- and 4-wk periods thru Dec 14, beer $$ sales are down just 1.5% with volume down 3% in Circana multi-outlet + convenience channels. That's roses and moonbeams compared...
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We'll Take It! Beer Improving in Scans Since Mid Nov; $$ Down 1.5%, Vol -3% for 4 Wks
Publishing Info
- Year: 2025
- Volume: 27
- Issue #: 268
- Issue Date: 12/22/2025
Newsletter
INSIGHTS Express