AB's returning as "the number one advertiser" on the Super Bowl broadcast "across all categories" in 2026 with 2.5 mins of ad time for Mich Ultra, Bud Light and Budweiser, cco Kyle Norrington shared with INSIGHTS today. Both Mich Ultra and Budweiser will get 60-second spots while Bud Light ad...
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AB Will Be Top Super Bowl Advertiser Again in 2026; 2.5 Mins for Mich Ultra, Bud Light & Bud; Bud Light Concert & Phorm Energy Workout
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 9
- Issue Date: 01/12/2026
Newsletter
INSIGHTS Express

