Beer $$ Up 2% for 4 Weeks Thru Jan 18; Volume Flat in Circana; Modelo and Ultra Gaining Steam

Beer "performing a bit better than anticipated with the growth brands coming out strong to start the New Year," said Circana exec veep Scott Scanlon. Beer $$ up 1.8% for 4 weeks thru Jan 18 and volume up 0.1% in Circana multi-outlet + convenience. Category "remained positive" for 4th straight...
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Publishing Info

  • Year: 2026
  • Volume: 28
  • Issue #: 20
  • Issue Date: 01/26/2026