Amid beer's early-year spike in trends, most beer segments tracked by Circana are growing $$. That includes imports (+3.5%) and superpremium (+8.5%) posting the largest $$ gains for the last 4 wks thru Jan 18 in Circana multi-outlet + convenience data. Non-alc beer still up double digits, +14%, even as...
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Most Beer Segments Up for 4 Wks in MULC; Imports, Superpremium, Seltzer, NA and Cider Gained Share
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 22
- Issue Date: 01/28/2026
Newsletter
INSIGHTS Express

