The crossover bev carousel continues. On heels of flock of spiked sports drinks, Owl's Brew is lookin' to ride the tailwinds of "modern soda" sets with its own spiked offerings. So co is going with Spiked Pop entry as a successor to its longstanding Boozy Tea line, which will sunset,...
Read more...
Modern Hard Soda: Owl's Brew Launching 'Clean' Soda Crossover Called Spiked Pop
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 22
- Issue Date: 02/02/2026
Newsletter
Beverage Business INSIGHTS

