Suja Founder Church Reentering Bevs with Protein Soda Dubbed Proda in Alliance with Actor Postlethwaite

Jeff Church, who helped popularize HPP juice category with Suja brand, is heading back into bevs with protein soda entry that builds on development work done by actor/singer Matt Postlethwaite, who's maybe most familiar from Peaky Blinders role. The 7-sku line packed in conventional 12-oz cans is breaking exclusively in...
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Publishing Info

  • Year: 2026
  • Volume: 23
  • Issue #: 45
  • Issue Date: 03/06/2026