Ready-to-drink spirits are still where it's at for growth in early 2026 data. And nothing else comes close. Up $135 mil, 39.6% to $478 mil in NIQ data yr-to-date thru Mar 1. That's significantly faster than the segment's growth rate throughout 2025, when RTD spirits jumped 26% to $3.3 bil...
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RTD Spirits Still Flying High; Up 40% to Almost a Half Bil $$ YTD in NIQ; Cutwater on Fire
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 55
- Issue Date: 03/10/2026
Newsletter
INSIGHTS Express

