Blue Moon is still very much in "turnaround mode," but it's "seeing sparks" in newer pockets of the portfolio and just posted next iteration of its ad campaign starring SNL cast member/writer Colin Jost, co announced yesterday. Keeping the focus on Blue Moon's signature valencia orange peel, new
Blue Moon Launches Yr-2 of Colin Jost Spots; Sales Still in "Turnaround Mode" w/ Some "Sparks"
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 64
- Issue Date: 03/20/2026
Newsletter
INSIGHTS Express