Beer $$ flattish in latest week (down 0.3%), but still up 1% and volume down just 0.6% for 12 weeks thru Mar 15 in Circana multi-outlet + convenience data. That's 3 points better than 52-week trend. Several above-premium segments are gaining share. Superpremium beer $$ up 7%, imports up 2.9%,...
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Healthier Beer Biz in Scan; $$ Still Up 1% for 12 Weeks Thru Mar 15; All Channel Softer
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 66
- Issue Date: 03/23/2026
Newsletter
INSIGHTS Express