Constellation has a coupla key marketing updates for core Modelo brand leading up to World Cup and Corona Sunbrew as it begins to lap last year's big launch. Modelo is touted as "the Cerveza for Fútbol" in new ads that "show 'The Best Seat in the House'" isn't in the...
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Modelo is "the Cerveza for Fútbol" in New Ads, "Largest Media Spend" in Soccer Yet; Corona Sunbrew Teams w/ Love Island's Amaya
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 83
- Issue Date: 04/14/2026
Newsletter
INSIGHTS Express