The slew of Brown-Forman distribution moves were announced shortly after a much bigger announcement was made regarding merger discussions between B-F and Pernod Ricard. A little over 1 mo after cos publicly confirmed they were in talks regarding "a potential business combination," those talks were officially "terminated" yesterday, each...
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Pernod Ricard & Brown-Forman End Deal Discussions; Where Does Sazerac Offer Sit? B-F Stock -10%
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 95
- Issue Date: 04/29/2026
Newsletter
INSIGHTS Express