Coors Light Aims to Reach Soccer Fans All Summer with its "Coooors Call" Campaign; Coors Light 0.0% Rolling Out

As the World Cup plays out in North America this summer season, Molson Coors is asking fans, "Why Shout Gooooal" when you could shout "Coooors" instead. "The Coooors Call" campaign kicks off with 30-second spot featuring famous soccer announcer Andrés Cantor, the "unmistakable voice" behind the elongated "Gooooal" call....
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Publishing Info

  • Year: 2026
  • Volume: 28
  • Issue #: 95
  • Issue Date: 04/29/2026