Miller Lite Soccer Campaign Features "Miller Time MVP" Fans, Branded Soccer Ball that Holds 12 Beers

Miller Lite's soccer marketing campaign, "Miller Time is On U.S.," is officially here, centered around "the True MVPs," the fans, MC announced. Co debuted two digital/social ads, Seat Saver and Going Big, taking a quirky, humorous tone to depict the strange ways that fans show up for their...
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Publishing Info

  • Year: 2026
  • Volume: 28
  • Issue #: 107
  • Issue Date: 05/13/2026