Prenetics reported another standout qtr for its David Beckham-fronted IM8 wellness brand while signaling that it will next enter hydration and creatine adjacencies on powdered bev front as well as kids' gummies. And it confirmed that Leo Messi is among group of Inter Miami players whose NIL rights IM8 will...
Read more...
Prenetics Rides Beckham's IM8 Wellness Brand to 335% Sales Gain in Q1; Preps Launches in Hydration & Creatine; Confirms Messi & Suarez Among Inter Miami NIL Partners
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 95
- Issue Date: 05/14/2026
Newsletter
Beverage Business INSIGHTS