New Belgium & Monster Craft are Top 2 Beer Growth Cos in NIQ Scans During Tuff 4-Wk Period

Beer sales have taken a tuffer turn in scans since Easter and craft beer is no exception. Total beer $$ dropped 6% including craft beer off 8% for latest 4 wks thru May 9 in NIQ data. But as industry sales softened, a coupla top craft brewers bucking the trend...
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Publishing Info

  • Year: 2026
  • Volume: 17
  • Issue #: 47
  • Issue Date: 05/19/2026