The licensing trend in iced tea continues with move by Liquid Death to offer Liquid Death x Pop-Tarts Carnage Iced Tea, heralded by video on The Sphere in Las Vegas depicting a pair of the snacks being deconstructed by a blender blade. It continues licensing trend birthed in energy space...
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EXTENSIONS: Liquid Death Tea Brings Carnage to Pop-Tarts; Perfect Hydration Adds Lemon-Flavored Alkaline Water
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 99
- Issue Date: 05/20/2026
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Beverage Business INSIGHTS