As consumers make it clear they prefer to spend their premium dollars on alc-alternatives that actually deliver some kind of sensory experience, a Utah-based player called Vibes Beverages has thrown its hat into the ring with trio of bevs that respectively use ketones, kava and hops at their center, all...
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NEW PRODUCTS: Vibes Beverages Harnesses Ketones, Hops & Kava for Alc-Alternative Effects
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 101
- Issue Date: 05/22/2026
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Beverage Business INSIGHTS