ABI Extends World Cup Sponsorship Thru 2030

Just a couple days before today's World Cup start, ABI extended its partnership with FIFA to remain the official beer of the World Cup til after the 2030 men's tournament, reported Just Drinks. AB has been the World Cup beer sponsor since 1986. The next World Cup, which will be...
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Publishing Info

  • Year: 2026
  • Volume: 28
  • Issue #: 127
  • Issue Date: 06/11/2026