BEVNET LIVE: Bai Founder Ben Weiss Has Poured $45 Mil of His Own Dough into Crooked Pop FMB Launch; 'I Love This Industry as Much as I Hate It'

Successfully exited Bai Brands founder Ben Weiss can't seem to quit the notion that he can disrupt the alc bev industry, and he's paying a hefty price to try in round 2, he readily shared at BevNet Live in NY this wk. Ben put "$45 million of my own money...
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Publishing Info

  • Year: 2026
  • Volume: 23
  • Issue #: 115
  • Issue Date: 06/12/2026