FANCY FOOD SHOW: Jumex-Aligned Fruga Offers Fruitier Take on Modern Soda While Keeping Calories Moderate

Aligned with Mexican juice giant Jumex, Fruga offers a fruit-forward take on modern soda category with discernible pulp content, 4 g prebiotic fiber and vitamin C. Miami-based co has been building base in natural channel in Southern Calif at retail partners like Bristol Farms, Gelsons and Mothers and just entered...
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Publishing Info

  • Year: 2026
  • Volume: 23
  • Issue #: 127
  • Issue Date: 06/30/2026