Aligned with Mexican juice giant Jumex, Fruga offers a fruit-forward take on modern soda category with discernible pulp content, 4 g prebiotic fiber and vitamin C. Miami-based co has been building base in natural channel in Southern Calif at retail partners like Bristol Farms, Gelsons and Mothers and just entered...
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FANCY FOOD SHOW: Jumex-Aligned Fruga Offers Fruitier Take on Modern Soda While Keeping Calories Moderate
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 127
- Issue Date: 06/30/2026
Newsletter
Beverage Business INSIGHTS

