Celeb-backed brands certainly come with marketing perks, and with Bero frontman Tom Holland starring in Christopher Noland’s summer blockbuster The Odyssey, co’s looking to capitalize with a collab of its own. Starting yesterday, the non-alc beer brand released a limited-edition Noon Wheat 6-pk available via its website that features “collectible...
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PROMOS: Bero Releasing Limited-Edition Collab with ‘The Odyssey,’ in Which Cofounder Holland Stars
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 133
- Issue Date: 07/09/2026
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Beverage Business INSIGHTS

