MARKETING: Flogging Zevia Soda, Cardi B Shows What’s Really Real to Potluckers & Parents of Dumb Students

Zevia is ready to start leveraging its biggest-ever endorsement deal with Cardi B. LA-based co last week broke campaign that posits multiple Grammy-winning rapper as “real talk interpreter” who cuts thru the euphemisms to tell it like it is, in keeping with natural soda brand that’s taken on mantle of...
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Publishing Info

  • Year: 2026
  • Volume: 23
  • Issue #: 148
  • Issue Date: 07/29/2026