Zevia Rides Price Hike to Q2 Sales Gain as New CEO Ruberti Takes Reins; Views Singles as Potential Home Run for Underpenetrated Modern Soda Brand

Natural soda marketer Zevia PBC reported Q2 that came in toward top of its expected sales range but new CEO Alexandre Ruberti made it clear that execution, financial discipline and corporate culture all will have to improve. His top priority? Single cans, as key but untapped opportunity to generate discovery,...
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Publishing Info

  • Year: 2026
  • Volume: 23
  • Issue #: 155
  • Issue Date: 08/06/2026