Cutwater’s rapid growth is taking it all the way to the big game, AB announced. Buoyed by a 40% media investment bump over summer mos, the fastest-growing Total Alcohol brand will be featured in a commercial during Feb’s Super Bowl LXI. Cutwater “has more than doubled its size in 2026,...
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Cutwater Up 104% YOY, 75% of All $$ Sales Growth in Spirits-Based RTDs; 40% Media Investment Bump for Summer; Will Air Super Bowl Ad
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 172
- Issue Date: 08/06/2026
Newsletter
INSIGHTS Express