The celeb-fronted bev sector has suffered another prominent casualty: Alex Cooper will shut down her Unwell bev line once it depletes its stores of Halloween-themed entries this fall. In breaking the news yesterday, Bloomberg cited unnamed sources at Unwell’s retail launch partner Target that “Call Her Daddy” podcast host was...
Read more...
Cooper’s Unwell Bev Lines Seen Exiting Market This Fall as Celeb Brands Continue to Be a Mixed Bag
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 163
- Issue Date: 08/14/2026
Newsletter
Beverage Business INSIGHTS