In the “crowded” RTD category, “competitors commonly converge on the same handful of visual cues that communicate attributes and characteristics of the product.” And that’s precisely what happened with vodka tea brands, AB claimed to a fed ct in PA this wk, pushing back against Stateside’s contentions that Skimmers was...
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AB Set Out to Compete, Not Copy Surfside with Skimmers Using “Generic,” “Functional” Design, Co Replies
Publishing Info
- Year: 2026
- Volume: 28
- Issue #: 180
- Issue Date: 08/18/2026
Newsletter
INSIGHTS Express