De Soi, the non-alc cocktail brand co-launched by Katy Perry out of LA, has added a new line called Social Spritz that aims to penetrate more casual daytime experiences – “like a High Noon or a softer Celsius, but without the alcohol or the endocrinological disruption,” in words of cofounder...
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NEW PRODUCTS: Katy Perry’s De Soi Adds Sleek-Can Social Spritz to Reach More Afternoon Occasions
Publishing Info
- Year: 2026
- Volume: 23
- Issue #: 165
- Issue Date: 08/19/2026
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Beverage Business INSIGHTS