Lagunitas is still lookin' to stabilize amid this continued challenging craft environment. Its volume decline in 2024 marked its 7th consecutive down year in the US. But Lagunitas is still a top-tier craft brewer in various core buckets like on-premise (#1), IPA sales (#3) and non-alc craft (#3), and has...
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Lagunitas Tripling Mktg Spend to $6 Mil in 2025, Lookin' to "Reignite Growth" Under New Leadership; Core, High ABV/Flavor & NA Focus
Publishing Info
- Newsletter: Craft Brew News
- Published: 01/31/2025
- Volume: 16
- Issue #: 9